
What are your prospect data blind spots?
Who are the prospects that are the ‘right fit’ for your business? Your organization has probably spent a great deal of money and time to try to answer this question. …
Read MoreWho are the prospects that are the ‘right fit’ for your business? Your organization has probably spent a great deal of money and time to try to answer this question. …
Read MoreIt’s one of the debates that organizations tend to want to avoid. Who, exactly, owns the CRM data? It’s an important question that deserves an answer – after all, poor …
Read MoreEvery day, companies across the US are making calls to try to persuade prospects to buy their product or use their service but, in the day and age of caller …
Read MoreMost companies consider prospect data one of their most valuable assets, and it’s hard to argue that point when prospect data is the bedrock of effective outbound sales and marketing …
Read MoreEmail nurturing sounds easy enough. But the actual job of authoring amazing emails that grab attention, get opened, and earn clicks? That’s another story. The average email open rate is less than …
Read MoreAccurate prospect data makes the job of an inside sales team much easier.. When it’s not up-to-date or correct, however, that same data can cost businesses drastically in both time …
Read MoreJust because a prospect converts into a lead, it doesn’t mean they’re anywhere near completing a purchase. Email nurturing campaigns can help businesses stay at the top of their minds. …
Read MoreEvery marketer cringes after putting their time, effort, and heart into the perfect email campaign only to see the bounce notification appear. According to research from Acquia, 75% of marketers say …
Read MoreIn today’s insight-driven environment, prospect data generation is considered the be-all-end-all for inside sales – but is it a safe idea to pay for it? In e-commerce, many businesses see …
Read MoreTraditional lead generation looks like this: A prospect visits a landing page, fills out a lead magnet form, enters the scoring system, and receives follow-up content indefinitely based on the …
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